Product description based on information via v2com*
Highlighting relationships between form and the material that it is made of, construction uses one of the area’s most abundant natural resources: sand. Developed through material research, dessert sand comprises the main component of an environmentally conscious cement composite containing recycled AshCrete as a bonding agent for sand. AshCrete is composed of 97% fly ash, reusing a waste product and replacing most of the energy-intensive components of traditional concrete. Merging material technology with design processes, the substance has a stone-like matte finish texture that recreates the porosity of the local rocky landscape, while red clay is used as a natural pigment to replicate the warm color palette of earth. By exploiting proximity to the resource origin, the transportation cost of principal raw materials is reduced to a minimum.
The manufacturing process reduces the impact of mining for natural resources and energy by reusing and recycling waste products and locally-available pure sand. The product line is made locally, reducing the carbon footprint by abiding to principles of the circular economy. Moreover, the simplified manufacturing process doesn’t require technical expertise or special mechanical equipment, thus minimizing workmanship and labour costs, while optimizing logistics and fabrication time, thus rendering objects suitable for mass production. Artefacts will be produced and presented at AlUla’s cultural and retail outlets in Saudi Arabia, a globally significant heritage and culture destination.