- Founded by sisters , the British startup, GROUNDTRUTH started with a vision to protect our planet , with its sustainable and unique range of products.
- Designer:
- GROUNDTRUTH
- Product Category:
- Accessories
- Materials:
- Recycled Plastic/ PET Felt
- Images : GROUNDTRUTH
Founded in 2017, by sisters Sophia, Georgia and Nina Scott, GROUNDTRUTH creates truly exceptional products made from 100% recycled materials, ensuring the highest standards for the users, workers and the environment. The inspiration came from the founders’ life as documentary filmmakers, where they required products that they could rely on in demanding destinations as well as urban environments.
GROUNDTRUTH’s RIKR Backpack is made entirely from post-consumer plastic with their GT-RK-001 textile. Every backpack uses around 120 used plastic bottles, that’s otherwise out there, polluting the environment. The offcuts from manufacturing are also turned to smaller products like RIKR card holder. The backpack’s innovative features has been developed in response to real-world travel experience. It is airport security friendly and adapts perfectly to meet challenges of every journey. The bag has modular compartments, multiple pocket, convenient access points offer a refined resilient and secure way to carry all your essential equipment. The Backpack was field-tested with polar explorer and environmentalist Robert Swan in Norway and Antarctica.
“If recycled plastic bottles can be made into something that can survive these conditions – no one can ever doubt the durability of GROUNDTRUTH.”
-Robert Swan-Founder,2041
True to their vision, their work continues to focus on making use of what otherwise might be discarded as unusable waste, like PET and captured carbon(CO2 resin). GROUNDTRUTH also offsets their entire carbon footprint.
“With our grassroots support approach we want to ensure young people can reach their full potential and become the much needed and improved leaders for tomorrow.” – Sophia Scott GROUNDTRUTH Co-Founder
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